Keyt Ferratstsi

Keith Ferrazzi is “one of the most connected people in the world,” according to Forbes. Participants in the World Economic Forum named him a “Global Leader for Tomorrow.”

The author of two bestsellers on networking (we are also preparing his second book, “Who’s Got Your Back,” for publication), he is the founder and CEO of the consulting company Greenlight.

He regularly appears on CNN and CNBC. He writes articles for Forbes, Inc., Fast Company, The Wall Street Journal, The Harvard Business Review, and Reader’s Digest.

Previously, he headed the marketing division at Starwood Hotels, where he was responsible for brands such as Sheraton, Westin, The Luxury Collection, St. Regis, and W Hotels. He also served as Chief Marketing Officer at Deloitte Consulting. It was thanks to the marketing strategy he developed that the brand’s recognition grew at record-breaking rates for the industry, propelling the company to the top of the rankings.