Imagine a world where a doctor unknowingly prescribes a drug that is harmful to you; where you are 47% more likely to be seriously injured in a car accident than the other half of humanity; where your housework after a hard day's work is rarely noticed or appreciated. Sound familiar? Then you are most likely a woman.
Caroline Criado Perez reveals in this book a serious problem that directly affects the health and well-being of women: the developers of various products and technologies rely on data collected about a person, where 'person' is by default 'man'. Women, with their characteristics and needs, remain invisible. The author avoids deep debates about the nature of modern feminism, but presents undeniable facts about the deficit of gender data in a wide range of areas - from politics and medical research to technology, labor relations, urban planning and media.
This brilliant book, the winner of numerous prestigious awards, argues for the need for change and forces us to look at the structure of our world in a new way.