Each of us can become a creator in some field, says Will Gompertz, BBC Arts Editor, former director of the Tate Gallery, and author of the international bestseller 'Unclear Art.' Well acquainted with many prominent contemporary artists and having spent many years studying their work, in his new book, he introduces readers to the approaches, practices, and techniques that creative individuals use to harness their imagination to search for new ideas and turn it into an effective tool. Will Gompertz is confident that by adopting these techniques, virtually anyone can awaken their dormant creative talent and make their life more creative and fruitful.